My guest today is Josh LaMar, Principal Researcher and Co-Founder at Authentique UX. Find Josh Online: Email: josh@authentiqueux.com Web: http://www.authentiqueux.com LinkedIn: https://www.linkedin.com/in/joshlamar/ Facebook: https://www.facebook.com/authentiqueux/ Find Jamin Online: Email: jamin@happymr.instawp.xyz LinkedIn: www.linkedin.com/in/jaminbrazil Twitter: www.twitter.com/jaminbrazil Find Us Online: Twitter: www.twitter.com/happymrxp LinkedIn: www.linkedin.com/company/happymarketresearch Facebook: www.facebook.com/happymrxp Website: www.happymr.com Music: “Clap Along” by Auditionauti: https://audionautix.com This Episode’s Sponsor: This episode is brought to you by Lookback. Lookback provides the tools to help UX teams to interact with real users, in real-time, and in real contexts. It’s Lookback’s mission to humanize technology by bridging the gap between end-users and product teams. Lookback’s customers range from one-man teams building web and app experiences to the world’s largest research organizations, collectively ensuring that humanity is at the core of every product decision. For more info, including demos of Lookback’s offering, please visit www.lookback.io. [00:00:00] Jamin: Hey everybody, this is Jamin. You're listening to the Happy Market Research Podcast. My guest today is Josh LaMar. He is live from Brazil. Josh, how are you today? [00:00:13] Josh: Hello. I am doing very well. It's a nice warm afternoon in Brazil.[00:00:18] Jamin: San Pablo? [00:00:19] Josh: Yes.[00:00:20] Jamin: Specifically? [00:00:21] Josh: São Paulo.[00:00:22] Jamin: So tell us a little bit about yourself. You're a UX researcher, how in the world did you wind up in that job, and what kind of customers are you working with? [00:00:32] Josh: Well, I didn't initially set out to be a researcher. And it's funny because I did my undergraduate degrees in music composition and English poetry, which are seemingly as far as you can get away from research. But then I pivoted a little bit, and then went to grad school in human-centered design and engineering. And I've been playing with this idea, I think throughout my career, of the role of creativity in science and how important it is to use creativity to create research methodologies, and to answer questions that we have about our users. It ended up being a really great fit for me.[00:01:09] Jamin: That's a big chasm between those two things, right? [00:01:13]
My guest today is Josh LaMar, Principal Researcher and Co-Founder at Authentique UX.
Find Josh Online:
Email: josh@authentiqueux.com
Web: http://www.authentiqueux.com
LinkedIn: https://www.linkedin.com/in/joshlamar/
Facebook: https://www.facebook.com/authentiqueux/
Find Jamin Online:
Email: jamin@happymr.instawp.xyz
LinkedIn: www.linkedin.com/in/jaminbrazil
Twitter: www.twitter.com/jaminbrazil
Find Us Online:
Twitter: www.twitter.com/happymrxp
LinkedIn: www.linkedin.com/company/happymarketresearch
Facebook: www.facebook.com/happymrxp
Website: www.happymr.com
Music:
“Clap Along” by Auditionauti: https://audionautix.com
This Episode’s Sponsor:
This episode is brought to you by Lookback. Lookback provides the tools to help UX teams to interact with real users, in real-time, and in real contexts. It’s Lookback’s mission to humanize technology by bridging the gap between end-users and product teams. Lookback’s customers range from one-man teams building web and app experiences to the world’s largest research organizations, collectively ensuring that humanity is at the core of every product decision. For more info, including demos of Lookback’s offering, please visit www.lookback.io.
[00:00:00]
Jamin: Hey everybody, this is Jamin. You're listening to the Happy Market Research Podcast. My guest today is Josh LaMar. He is live from Brazil. Josh, how are you today?
[00:00:13]
Josh: Hello. I am doing very well. It's a nice warm afternoon in Brazil.[00:00:18]
Jamin: San Pablo?
[00:00:19]
Josh: Yes.[00:00:20]
Jamin: Specifically?
[00:00:21]
Josh: São Paulo.[00:00:22]
Jamin: So tell us a little bit about yourself. You're a UX researcher, how in the world did you wind up in that job, and what kind of customers are you working with?
[00:00:32]
Josh: Well, I didn't initially set out to be a researcher. And it's funny because I did my undergraduate degrees in music composition and English poetry, which are seemingly as far as you can get away from research. But then I pivoted a little bit, and then went to grad school in human-centered design and engineering. And I've been playing with this idea, I think throughout my career, of the role of creativity in science and how important it is to use creativity to create research methodologies, and to answer questions that we have about our users. It ended up being a really great fit for me.[00:01:09]
Jamin: That's a big chasm between those two things, right?
[00:01:13]
Josh: Yeah.[00:01:13]
Jamin: To say the least. How did you bridge it professionally?
[00:01:18]
Josh: I started out thinking, what can I do with my English degree? And I started out by getting a certification in technical editing, thinking that I would become an editor. And then afterwards, I found this master's program at the University of Washington, like I mentioned, human-centered design and engineering. And when I finished the program, I was like, oh, I'm qualified to do research now, and people are way more interesting than commas.[00:01:44]
Jamin: That's true, I guess.
[00:01:51]
Josh: They'll always surprise you, and you just have to be open to seeing, what's gonna happen when you meet this new person? And the act of doing research and going and talking to people, and especially visiting people in their homes, it's really fascinating for me. And it's interpersonal and it's empathetic. And that's, I think, what draws me and keeps me doing research.[00:02:13]
Jamin: The topic for today's discussion is centered around questions, the anatomy of a question as it relates to research. It's funny, because as I've done this interview now a few times, I've realized that my first question is actually a flawed question. It's hilarious. The type of question that we're talking about here is really at an interview level, right?
[00:02:34]
Josh: Correct.[00:02:35]
Jamin: So,