My guest today is Aryn O'Donnell, Vice President of Corporate Services at Fieldwork. Find Aryn Online: * LinkedIn: https://www.linkedin.com/in/arynodonnell/ * Website: https://www.fieldwork.com/ Find Jamin Online: * Email: jamin@happymr.instawp.xyz * LinkedIn: www.linkedin.com/in/jaminbrazil* Twitter: www.twitter.com/jaminbrazil Find Us Online: * Twitter: www.twitter.com/happymrxp * LinkedIn: www.linkedin.com/company/happymarketresearch * Facebook: www.facebook.com/happymrxp * Website: www.happymr.com Music: * “Clap Along” by Auditionauti: https://audionautix.com This Episode is Sponsored by: The Michigan State University’s Master of Science in Marketing Research Program delivers the #1 ranked insights and analytics graduate degree in three formats: * Full-time on campus * Full-time online * Part-time online NEW FOR 2022: If you can’t commit to their full degree program, simply begin with one of their 3-course certificates: Insights Design or Insights Analysis. In addition to the certification, all the courses you complete will build toward your graduation. If you are looking to achieve your full potential, check out MSMU's programs at: broad.msu.edu/marketing. HubUX is a research operation platform for private panel management, qualitative automation including video audition questions, and surveys. For a limited time, user seats are free. If you’d like to learn more or create your own account, visit hubux.com. [00:00:00] Jamin Brazil: Hey, everybody. Thanks for tuning in. You're listening to The Happy Market Research Podcast. We are joined today by Aryn O'Donnell, Vice President of Corporate Services at Fieldwork. Many of you know Fieldwork as one of the big three field organizations here in the U. S. I've used them for many years. Aryn, it is an honor to have you on the show. Thank you so much for joining me. [00:00:26] Aryn O’Donnell: Well, thank you so much for having me. I love all the guests that you have on here, so it's really an honor to be a name among so many of the wonderful guests that you get to chat with on the show. [00:00:39] Jamin Brazil: The Michigan State University's Master of Science in Marketing Research Program delivers the number one ranked insights and analytics degree in three formats, full time on campus, full time online, and part time online. New for 2022, if you can't commit to their full degree program, simply begin with one of their three course certifications, Insights Design, or Insights Analysis. In addition to the certification, all the courses you complete will build towards your graduation. If you're looking to achieve your full potential, check out MSMU's program at broad.MSU.edu/marketing. Again, broad.MSU.edu/marketing.
My guest today is Aryn O'Donnell, Vice President of Corporate Services at Fieldwork.
Find Aryn Online:
LinkedIn: https://www.linkedin.com/in/arynodonnell/ Website: https://www.fieldwork.com/
Find Jamin Online:
Email: jamin@happymr.instawp.xyz LinkedIn: www.linkedin.com/in/jaminbrazilTwitter: www.twitter.com/jaminbrazil
Find Us Online:
Twitter: www.twitter.com/happymrxp LinkedIn: www.linkedin.com/company/happymarketresearch Facebook: www.facebook.com/happymrxp Website: www.happymr.com
Music:
“Clap Along” by Auditionauti: https://audionautix.com
This Episode is Sponsored by:
The Michigan State University’s Master of Science in Marketing Research Program delivers the #1 ranked insights and analytics graduate degree in three formats:
Full-time on campus Full-time online Part-time online
NEW FOR 2022:
If you can’t commit to their full degree program, simply begin with one of their 3-course certificates: Insights Design or Insights Analysis.
In addition to the certification, all the courses you complete will build toward your graduation.
If you are looking to achieve your full potential, check out MSMU's programs at: broad.msu.edu/marketing.
HubUX is a research operation platform for private panel management, qualitative automation including video audition questions, and surveys.
For a limited time, user seats are free. If you’d like to learn more or create your own account, visit hubux.com.
[00:00:00]
Jamin Brazil: Hey, everybody. Thanks for tuning in. You're listening to The Happy Market Research Podcast. We are joined today by Aryn O'Donnell, Vice President of Corporate Services at Fieldwork. Many of you know Fieldwork as one of the big three field organizations here in the U. S. I've used them for many years. Aryn, it is an honor to have you on the show. Thank you so much for joining me.
[00:00:26]
Aryn O’Donnell: Well, thank you so much for having me. I love all the guests that you have on here, so it's really an honor to be a name among so many of the wonderful guests that you get to chat with on the show.
[00:00:39]
Jamin Brazil: The Michigan State University's Master of Science in Marketing Research Program delivers the number one ranked insights and analytics degree in three formats, full time on campus, full time online, and part time online. New for 2022, if you can't commit to their full degree program, simply begin with one of their three course certifications, Insights Design, or Insights Analysis. In addition to the certification, all the courses you complete will build towards your graduation. If you're looking to achieve your full potential, check out MSMU's program at broad.MSU.edu/marketing. Again, broad.MSU.edu/marketing. HubUX is a research operations platform for private panel management, qualitative automation, including video audition questions and surveys. For a limited time, user seats are free. If you'd like to learn more or create your own account, visit hubux.com. Yeah. Well, I mean, ironically, I think most of us, if not all, have probably been in a Fieldwork facility. So I'm really curious, you've been there 11 years and I want to talk a lot about that journey. But, before we do, how did you first hear about market research?
[00:02:01]
Aryn O’Donnell: Well, I have to admit, when I took my first job with Fieldwork, I had no idea what market research was. After college, I really had no idea what I wanted to be when I grew up. And just by different connections, I was able to work as a client service specialist in my hometown of Denver with the Fieldwork team. And growing up, there was always an element of market research that I was interested in, but I never knew the vocabulary around it. I really enjoyed learning about people and their motivations and decision-making processes. And once I started working as a client service specialist, I really began to better understand why so many companies use research and in...