Our guest today is Lisa Wilding-Brown, Chief Executive Officer of InnovateMR. InnovateMR is an independent sampling and ResTech company that delivers Faster Answers from business and consumer audiences utilizing technologies to support agile research. Lisa is a veteran of the marketing research industry and has served as an executive at uSamp. Find Lisa Online: * LinkedIn: https://www.linkedin.com/in/lisawildingbrown/ * Company: https://www.innovatemr.com/ Find Jamin Online: * Email: jamin@happymr.instawp.xyz * LinkedIn: www.linkedin.com/in/jaminbrazil* Twitter: www.twitter.com/jaminbrazil Find Us Online: * Twitter: www.twitter.com/happymrxp * LinkedIn: www.linkedin.com/company/happymarketresearch * Facebook: www.facebook.com/happymrxp * Website: www.happymr.com Music: * “Clap Along” by Auditionauti: https://audionautix.com This Episode is Sponsored by: The Michigan State University’s Master of Science in Marketing Research Program delivers the #1 ranked insights and analytics graduate degree in three formats: * Full-time on campus * Full-time online * Part-time online NEW FOR 2022: If you can’t commit to their full degree program, simply begin with one of their 3-course certificates: Insights Design or Insights Analysis. In addition to the certification, all the courses you complete will build toward your graduation. If you are looking to achieve your full potential, check out MSMU's programs at: broad.msu.edu/marketing HubUX is a research operation platform for private panel management, qualitative automation including video audition questions, and surveys. For a limited time, user seats are free. If you’d like to learn more or create your own account, visit hubux.com. [00:00:01] Chueyee Yang: Today is March 21, 2022. Happy Monday. This is Chueyee Yang, the show's producer, and you're listening to the Happy Market Research Podcast. We have a very special guest today, but before we get to that, here's a word from our sponsors. [00:00:20] Jamin Brazil: Support for the Happy Market Research Podcast and the following message comes from Michigan State's marketing research program and HubUX. The Michigan State University's Master of Science in marketing research program delivers the number one ranked insights and analytics degree in three formats: full-time on campus, full-time online, and part-time online. New for 2022, if you can't commit to their full degree program, simply begin with one of their three course certifications, insights design or insights analysis. In addition to the certification, all the courses you complete will build towards your graduation.
Our guest today is Lisa Wilding-Brown, Chief Executive Officer of InnovateMR.
InnovateMR is an independent sampling and ResTech company that delivers Faster Answers™ from business and consumer audiences utilizing technologies to support agile research.
Lisa is a veteran of the marketing research industry and has served as an executive at uSamp.
Find Lisa Online:
LinkedIn: https://www.linkedin.com/in/lisawildingbrown/ Company: https://www.innovatemr.com/
Find Jamin Online:
Email: jamin@happymr.instawp.xyz LinkedIn: www.linkedin.com/in/jaminbrazilTwitter: www.twitter.com/jaminbrazil
Find Us Online:
Twitter: www.twitter.com/happymrxp LinkedIn: www.linkedin.com/company/happymarketresearch Facebook: www.facebook.com/happymrxp Website: www.happymr.com
Music:
“Clap Along” by Auditionauti: https://audionautix.com
This Episode is Sponsored by:
The Michigan State University’s Master of Science in Marketing Research Program delivers the #1 ranked insights and analytics graduate degree in three formats:
Full-time on campus Full-time online Part-time online
NEW FOR 2022:
If you can’t commit to their full degree program, simply begin with one of their 3-course certificates: Insights Design or Insights Analysis.
In addition to the certification, all the courses you complete will build toward your graduation.
If you are looking to achieve your full potential, check out MSMU's programs at: broad.msu.edu/marketing
HubUX is a research operation platform for private panel management, qualitative automation including video audition questions, and surveys.
For a limited time, user seats are free. If you’d like to learn more or create your own account, visit hubux.com.
[00:00:01]
Chueyee Yang: Today is March 21, 2022. Happy Monday. This is Chueyee Yang, the show's producer, and you're listening to the Happy Market Research Podcast. We have a very special guest today, but before we get to that, here's a word from our sponsors.
[00:00:20]
Jamin Brazil: Support for the Happy Market Research Podcast and the following message comes from Michigan State's marketing research program and HubUX. The Michigan State University's Master of Science in marketing research program delivers the number one ranked insights and analytics degree in three formats: full-time on campus, full-time online, and part-time online. New for 2022, if you can't commit to their full degree program, simply begin with one of their three course certifications, insights design or insights analysis. In addition to the certification, all the courses you complete will build towards your graduation. If you're looking to achieve your full potential, check out MSU's programs at broad.msu.edu/marketing. Again, broad.msu.edu/marketing. HubUX is a research operations platform for private panel management, qualitative automation including video audition questions, and surveys. For a limited time, user seats are free. If you'd like to learn more or create your own account, visit hubux.com.
[00:01:36]
Chueyee Yang: This is episode 515, and in less than a month, the South Korean K-pop group BTS will be starting their four-day concert at the Allegiant Stadium in Las Vegas. Their most recent release was back in October when they hit the Billboard Hot 100 and number one with the song "My Universe," which is also a collaboration with Coldplay.
[00:01:58]
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[00:02:32]
Jamin Brazil: Hi, I'm Jamin. You're listening to the Happy Market Research Podcast. Our guest today is Lisa Wilding-Brown, chief executive officer at InnovateMR. InnovateMR is an independent sampling and ResTech company that delivers faster answers from business and consumer audiences, utilizing technology to support agile research. Lisa is a veteran of the industry. She started her career at Harris Interactive and was an executive at uSamp. Lisa, thank you for joining me on the Happy Market Research Podcast today.