Happy Market Research Podcast

Ep. 505 – Yogesh Chavda, Head of Insights at WS Audiology, on how Insights are Changing and why you Should be Part of the Disruption

Episode Summary

This episode is in collaboration with QUAL360 North America.  Our guest is Yogesh Chavda, Head of Insights at WS Audiology.  WS Audiology is a privately-owned manufacturer of hearing aids with headquarters in Denmark and Singapore with roots going back to 1878. The current company employs more than 11,000 people globally.  Prior to joining WS Audiology, Yogesh has served as an Associate Director at P&G, Global Director of Consumer & Market Insights at Amway, Global Director of Marketing Research & Analytics at Kimberly-Clark, Global Head of Always On Marketing at Spotify, Head of Insights at Pinterest, and Founder of Y2S Consulting. QUAL360 North America: * Website: https://na.qual360.com/ * Buy tickets: https://na.qual360.com/#tile_timer  * Date: March 8-9, 2022 * Location: Washington D.C. — Gallup World Headquarter Find Yogesh Online: * LinkedIn: https://www.linkedin.com/in/yogeshchavda1/  * Website: https://www.wsa.com/en/  Find Jamin Online: * Email: jamin@happymr.instawp.xyz  * LinkedIn: www.linkedin.com/in/jaminbrazil * Twitter: www.twitter.com/jaminbrazil  Find Us Online:  * Twitter: www.twitter.com/happymrxp  * LinkedIn: www.linkedin.com/company/happymarketresearch  * Facebook: www.facebook.com/happymrxp  * Website: www.happymr.com  Music:  * “Clap Along” by Auditionauti: https://audionautix.com  This Episode is Sponsored by: This episode is brought to you by Michigan State's Marketing Research program. Are you looking for higher pay, to expand your professional network, and to achieve your full potential in the world of market research? Today, the program has tracks for both full-time students and working professionals. They also provide career support assisting students to win today’s most sought-after jobs. In fact, over 80% of Michigan State's Marketing Research students have accepted job offers 6 months prior to graduating. The program has three formats: * The first is a Full-Time 100% Online program taught over 12-months starting in January 2022* The second is a Part-Time 100% Online program that is 20-months. This one starts in May 2022 and is specifically designed for working professionals,* And of course, they offer a Full-Time 12-month in-person experience that starts in September 2022 All programs include real-world experience and full-time job placement support. If you are looking to achieve your full potential, check out MSMU's programs at: broad.msu.edu/marketing 

Episode Notes

This episode is in collaboration with QUAL360 North America. 

Our guest is Yogesh Chavda, Head of Insights at WS Audiology. 

WS Audiology is a privately-owned manufacturer of hearing aids with headquarters in Denmark and Singapore with roots going back to 1878. The current company employs more than 11,000 people globally. 

Prior to joining WS Audiology, Yogesh has served as an Associate Director at P&G, Global Director of Consumer & Market Insights at Amway, Global Director of Marketing Research & Analytics at Kimberly-Clark, Global Head of Always On Marketing at Spotify, Head of Insights at Pinterest, and Founder of Y2S Consulting.

QUAL360 North America:

Website: https://na.qual360.com/

Buy tickets: https://na.qual360.com/#tile_timer 

Date: March 8-9, 2022

Location: Washington D.C. — Gallup World Headquarter

Find Yogesh Online:

LinkedIn: https://www.linkedin.com/in/yogeshchavda1/ 

Website: https://www.wsa.com/en/ 

Find Jamin Online:

Email: jamin@happymr.instawp.xyz 

LinkedIn: www.linkedin.com/in/jaminbrazil

Twitter: www.twitter.com/jaminbrazil 

Find Us Online: 

Twitter: www.twitter.com/happymrxp 

LinkedIn: www.linkedin.com/company/happymarketresearch 

Facebook: www.facebook.com/happymrxp 

Website: www.happymr.com 

Music: 

“Clap Along” by Auditionauti: https://audionautix.com 

This Episode is Sponsored by:

This episode is brought to you by Michigan State's Marketing Research program. Are you looking for higher pay, to expand your professional network, and to achieve your full potential in the world of market research?

Today, the program has tracks for both full-time students and working professionals.

They also provide career support assisting students to win today’s most sought-after jobs. In fact, over 80% of Michigan State's Marketing Research students have accepted job offers 6 months prior to graduating.

The program has three formats:

The first is a Full-Time 100% Online program taught over 12-months starting in January 2022The second is a Part-Time 100% Online program that is 20-months. This one starts in May 2022 and is specifically designed for working professionals,And of course, they offer a Full-Time 12-month in-person experience that starts in September 2022

All programs include real-world experience and full-time job placement support.

If you are looking to achieve your full potential, check out MSMU's programs at:

broad.msu.edu/marketing 

It costs nothing to get more details. Take the time, invest in yourself. You are worth it and your future self will thank you. Class sizes are limited, so please, check it out today. 

This episode is brought to you by  HubUX is a research operation platform for private panel management, qualitative automation including video audition questions, and surveys. 

For a limited time, user seats are free. If you’d like to learn more or create your own account, visit hubux.com.

[00:00:00]

Jamin Brazil: Our guest today is Yogesh Chavda, Head of Insights at WS Audiology. WS Audiology is a privately-owned manufacturer of hearing aids with headquarters in Denmark and Singapore with roots going back to 1878. The current company employs more than 11,000 people globally. Prior to joining WS Audiology, Yogesh has served as an Associate Director at Procter and Gamble, Global Director of Consumer and Market Insights at Amway, Global Director of Marketing Research and Analytics at Kimberly Clark, Global Head of Always On, Marketing at Spotify, Head of insights at Pinterest and founder of Y2S Consulting. Welcome.

[00:00:45]

Yogesh Chavda: Thank you for having me.

[00:00:49]

Jamin Brazil: Support for the Happy Market Research podcast and the following message comes from Michigan State's marketing research program and Hub UX. I've done hundreds of interviews with today's top minds in market research. Many of them trace their roots to Michigan State's marketing research pr...