My guest today is Laura Beavin-Yates, SVP of Customer Success at Immersion. Immersion is a technology platform that measures people’s unconscious neurological connection to an experience or piece of content in real-time using their existing smartwatch. Prior to joining Immersion, Laura was the Manager of Research & Development of the Neuro & Behavioral Science Centre at Ipsos. Find Laura Online: LinkedIn: https://www.linkedin.com/in/laura-beavin-yates/ Website: https://www.getimmersion.com/ Find Jamin Online: Email: jamin@happymr.instawp.xyz LinkedIn: www.linkedin.com/in/jaminbrazil Twitter: www.twitter.com/jaminbrazil Find Us Online: Twitter: www.twitter.com/happymrxp LinkedIn: www.linkedin.com/company/happymarketresearch Facebook: www.facebook.com/happymrxp Website: www.happymr.com Music: “Clap Along” by Auditionauti: https://audionautix.com This Episode is Sponsored by: This episode is brought to you by Michigan State's Marketing Research program. Are you looking for higher pay, to expand your professional network, and to achieve your full potential in the world of market research? Today, the program has tracks for both full-time students and working professionals. They also provide career support assisting students to win today’s most sought-after jobs. In fact, over 80% of Michigan State's Marketing Research students have accepted job offers 6 months prior to graduating. The program has three formats: * The first is a Full-Time 100% Online program taught over 12-months starting in January 2022* The second is a Part-Time 100% Online program that is 20-months. This one starts in May 2022 and is specifically designed for working professionals,* And of course, they offer a Full-Time 12-month in-person experience that starts in September 2022 All programs include real-world experience and full-time job placement support. If you are looking to achieve your full potential, check out MSMU's programs at: broad.msu.edu/marketing It costs nothing to get more details. Take the time, invest in yourself. You are worth it and your future self will thank you. Class sizes are limited, so please, check it out today. This episode is brought to you by Momentive. You may have heard that SurveyMonkey’s parent company recently rebranded as Momentive, a leader in agile insights and experience management. The Momentive AI-powered insights platform is built for the pace of modern business so you can deeply understand your market, elevate your brand, and build winning products faster.
My guest today is Laura Beavin-Yates, SVP of Customer Success at Immersion.
Immersion is a technology platform that measures people’s unconscious neurological connection to an experience or piece of content in real-time using their existing smartwatch.
Prior to joining Immersion, Laura was the Manager of Research & Development of the Neuro & Behavioral Science Centre at Ipsos.
Find Laura Online:
LinkedIn: https://www.linkedin.com/in/laura-beavin-yates/
Website: https://www.getimmersion.com/
Find Jamin Online:
Email: jamin@happymr.instawp.xyz
LinkedIn: www.linkedin.com/in/jaminbrazil
Twitter: www.twitter.com/jaminbrazil
Find Us Online:
Twitter: www.twitter.com/happymrxp
LinkedIn: www.linkedin.com/company/happymarketresearch
Facebook: www.facebook.com/happymrxp
Website: www.happymr.com
Music:
“Clap Along” by Auditionauti: https://audionautix.com
This Episode is Sponsored by:
This episode is brought to you by Michigan State's Marketing Research program. Are you looking for higher pay, to expand your professional network, and to achieve your full potential in the world of market research?
Today, the program has tracks for both full-time students and working professionals.
They also provide career support assisting students to win today’s most sought-after jobs. In fact, over 80% of Michigan State's Marketing Research students have accepted job offers 6 months prior to graduating.
The program has three formats:
The first is a Full-Time 100% Online program taught over 12-months starting in January 2022The second is a Part-Time 100% Online program that is 20-months. This one starts in May 2022 and is specifically designed for working professionals,And of course, they offer a Full-Time 12-month in-person experience that starts in September 2022
All programs include real-world experience and full-time job placement support.
If you are looking to achieve your full potential, check out MSMU's programs at:
broad.msu.edu/marketing
It costs nothing to get more details. Take the time, invest in yourself. You are worth it and your future self will thank you. Class sizes are limited, so please, check it out today.
This episode is brought to you by Momentive. You may have heard that SurveyMonkey’s parent company recently rebranded as Momentive, a leader in agile insights and experience management. The Momentive AI-powered insights platform is built for the pace of modern business so you can deeply understand your market, elevate your brand, and build winning products faster.
Momentive offers 22 purpose-built market research solutions that incorporate an AI engine, built-in expertise, sophisticated methodologies, and an integrated global panel of over 144M people to deliver meaningful insights in hours, not months. Momentive also has a team of market research consultants that can take on anything from research design to custom reporting as needed, so you can spend more time shaping what’s next for your organization.To learn more, visit momentive.ai
[00:00:00]
Jamin Brazil: Hi everybody, I'm Jamin. You are listening to the Happy Market Research podcast. My guest today is Laura Beavin Yates, SVP of customer success at Immersion. Immersion is a technology platform that measures people's unconscious neurological connection to an experience, or piece of content in real-time using their existing smartwatch. Prior to joining Immersion, Laura was the manager of research and development of the neuro and behavioral science center at Ipsos. Laura, welcome to the Happy Market Research podcast.
[00:00:36]
Laura Beavin-Yates: Thank you so much. Thank you for having me. I'm excited to be here with you today.
[00:00:40]
Jamin Brazil: As you know I've done hundreds of interviews with today's top minds in marketing research. Many of them trace their roots to Michigan State’s marketing research program.