My guest today is Ken Roshkoff, President at AMC Global (formerly Attitude Measurement Corporation). Founded in 1989, AMC Global was founded on their proprietary Purchaser Follow-up tool which gathers feedback from REAL PURCHASERS of new or restaged products immediately following launch. Find Ken Online: LinkedIn: https://www.linkedin.com/in/ken-roshkoff-a7b1116 Twitter: https://twitter.com/KRoshkoff Website: https://amcglobal.com/ Find Jamin Online: Email: jamin@happymr.instawp.xyz LinkedIn: www.linkedin.com/in/jaminbrazil Twitter: www.twitter.com/jaminbrazil Find Us Online: Twitter: www.twitter.com/happymrxp LinkedIn: www.linkedin.com/company/happymarketresearch Facebook: www.facebook.com/happymrxp Website: www.happymr.com Music: “Clap Along” by Auditionauti: https://audionautix.com Epidemic Sound: https://www.epidemicsound.com/ This Episode is Sponsored by: How much of your analysis and reporting time is spent doing manual tasks? All that cutting & pasting, formatting, checking for mistakes, redoing work, using too many tools, and trying to figure things out. Try Displayr, it’s software that automatically does the painful tasks for you. Thousands of companies already use Displayr to cut their analysis and reporting times in half. I use the platform, my team and I love it. Get a demo and a free trial at displayr.com/happy. This episode is brought to you by SurveyMonkey. Almost everyone has taken its surveys, but did you know that SurveyMonkey offers complete solutions for market researchers? In addition to flexible surveys, their global Audience panel, and research services, SurveyMonkey just launched a fast and easy way to collect market feedback, with 7 new Expert Solutions for concept and creative testing. With built-in, customizable methodology, AI-Powered Insights, and industry benchmarking, you can get feedback on your ideas from your target market–in a presentation-ready format, by the way–in as little as an hour. For more information on SurveyMonkey Market Research Solutions, visit
My guest today is Ken Roshkoff, President at AMC Global (formerly Attitude Measurement Corporation).
Founded in 1989, AMC Global was founded on their proprietary Purchaser Follow-up tool which gathers feedback from REAL PURCHASERS of new or restaged products immediately following launch.
Find Ken Online:
LinkedIn: https://www.linkedin.com/in/ken-roshkoff-a7b1116
Twitter: https://twitter.com/KRoshkoff
Website: https://amcglobal.com/
Find Jamin Online:
Email: jamin@happymr.instawp.xyz
LinkedIn: www.linkedin.com/in/jaminbrazil
Twitter: www.twitter.com/jaminbrazil
Find Us Online:
Twitter: www.twitter.com/happymrxp
LinkedIn: www.linkedin.com/company/happymarketresearch
Facebook: www.facebook.com/happymrxp
Website: www.happymr.com
Music:
“Clap Along” by Auditionauti: https://audionautix.com
Epidemic Sound: https://www.epidemicsound.com/
This Episode is Sponsored by:
How much of your analysis and reporting time is spent doing manual tasks? All that cutting & pasting, formatting, checking for mistakes, redoing work, using too many tools, and trying to figure things out. Try Displayr, it’s software that automatically does the painful tasks for you. Thousands of companies already use Displayr to cut their analysis and reporting times in half. I use the platform, my team and I love it. Get a demo and a free trial at displayr.com/happy.
This episode is brought to you by SurveyMonkey. Almost everyone has taken its surveys, but did you know that SurveyMonkey offers complete solutions for market researchers? In addition to flexible surveys, their global Audience panel, and research services, SurveyMonkey just launched a fast and easy way to collect market feedback, with 7 new Expert Solutions for concept and creative testing. With built-in, customizable methodology, AI-Powered Insights, and industry benchmarking, you can get feedback on your ideas from your target market–in a presentation-ready format, by the way–in as little as an hour. For more information on SurveyMonkey Market Research Solutions, visit surveymonkey.com/market-research.
[00:00:00]
Jamin Brazil: Hey everybody, I'm Jamin. You're listening to the Happy Market Research Podcast. My guest today is Ken Roshkoff, president at AMC Global, formerly Attitude Measurement Corporation. Founded in 1989, AMC Global was founded on their proprietary purchaser follow up tool, which gathers feedback from real purchasers of new or restaged products immediately following launch. Ken has held this position at AMC since their early years. Ken, welcome to the show.
[00:00:37]
Ken Roshkoff: Thanks for having me Jamin, it's great to be here.
[00:00:40]
Jamin Brazil: This message is brought to you by Displayr. How much of your analysis and reporting time is spent doing manual tasks? All that cutting and pasting, formatting, checking for mistakes, redoing work, using too many tools, and trying just to figure it all out. Try Displayr today. It's software that automatically does the painful tasks for you. Thousands of companies already use Displayr to cut their analysis and reporting time literally in half. I use the platform, I love, and I know. Get a demo and free trial and displayr.com/happy, spelled displayr.com/happy. This episode is brought to you by SurveyMonkey. Almost everyone is taking its surveys. But did you know that SurveyMonkey offers complete solutions for market researchers. In addition to flexible surveys, their global audience panel, and research services, SurveyMonkey just launched a fast and easy way to collect market feedback with seven new expert solutions for concept and creative testing. With built in customizable methodologies, AI powered insights, and industry benchmarking, you can get feedback on your ideas from your target market in a presentation ready format. By the way, in as little as an hour. For more information on SurveyMonkey's market research solutions,