Happy Market Research Podcast

2019 CRC Series - Kevin Lewis - Cint

Episode Summary

Welcome to the 2019 CRC Series. Recorded live in Orlando, this series is bringing interviews straight to you from exhibitors and speakers at this year’s event. In this interview, host Jamin Brazil interviews Kevin Lewis, VP of New Business and Strategy at Cint. Find Kevin Online: LinkedIn: https://www.linkedin.com/in/kevin-lewis-b0bb001 Website: www.cint.com Find Jamin Online: Email: jamin@happymr.instawp.xyz  LinkedIn: www.linkedin.com/in/jaminbrazil Twitter: www.twitter.com/jaminbrazil  Find Us Online:  Twitter: www.twitter.com/happymrxp  LinkedIn: www.linkedin.com/company/happymarketresearch  Facebook: www.facebook.com/happymrxp  Website: www.happymr.com  [00:00] Hi, this is Jamin. You're listening to the Happy Market Research Podcast. The next set of episodes are conversations I had at this year's Corporate Researchers Conference or CRC. This is put on by the Insights Association in Orlando, Florida. I had quite a few interesting conversations highlighting specific companies that exhibited this year as well as a couple of speakers, Wells Fargo, IBM, etc. I hope you have a really good rest of your day and enjoy these short episodes. [00:32] Hi, this is Jamin, and you are listening to the Happy Market Research Podcast. We are live on the floor of CRC here in Orlando. I have the honor of having Kevin Lewis with Cint on the podcast. Kevin, how are you? [00:46] Doing great, Jamie. Appreciate the time. [00:49] Are you kidding me? I appreciate your time always. So, what is going on with Cint? [00:55] We've got a lot of great things going on. Obviously, with the recent announcements with the P2 acquisition, working tirelessly, Katie Gross, Jake Wolff, and the entire management staff. But we're progressing at a great pace and excitement across the industry and our clients. [01:15] Yeah, I mean that was a big announcement. P2’s player, right? You guys are the mother of sample marketplaces. [01:27] Appreciate that. [01:28] No, it's true. I mean 1998, 96 maybe, 98. So like, hold on. [to third party] Ann, I'll talk to you in a little bit. Are you running around? [Ann answers in the background] You're going… Okay, I'll see up there. [to Kevin Lewis] Sorry. I love her. [01:44] She’s keeping it real. [01:45]

Episode Notes

Welcome to the 2019 CRC Series. Recorded live in Orlando, this series is bringing interviews straight to you from exhibitors and speakers at this year’s event. In this interview, host Jamin Brazil interviews Kevin Lewis, VP of New Business and Strategy at Cint.

Find Kevin Online:

LinkedIn: https://www.linkedin.com/in/kevin-lewis-b0bb001

Website: www.cint.com

Find Jamin Online:

Email: jamin@happymr.instawp.xyz 

LinkedIn: www.linkedin.com/in/jaminbrazil

Twitter: www.twitter.com/jaminbrazil 

Find Us Online: 

Twitter: www.twitter.com/happymrxp 

LinkedIn: www.linkedin.com/company/happymarketresearch 

Facebook: www.facebook.com/happymrxp 

Website: www.happymr.com 

[00:00]

Hi, this is Jamin. You're listening to the Happy Market Research Podcast. The next set of episodes are conversations I had at this year's Corporate Researchers Conference or CRC. This is put on by the Insights Association in Orlando, Florida. I had quite a few interesting conversations highlighting specific companies that exhibited this year as well as a couple of speakers, Wells Fargo, IBM, etc. I hope you have a really good rest of your day and enjoy these short episodes.

[00:32]

Hi, this is Jamin, and you are listening to the Happy Market Research Podcast. We are live on the floor of CRC here in Orlando. I have the honor of having Kevin Lewis with Cint on the podcast. Kevin, how are you?

[00:46]

Doing great, Jamie. Appreciate the time.

[00:49]

Are you kidding me? I appreciate your time always. So, what is going on with Cint?

[00:55]

We've got a lot of great things going on. Obviously, with the recent announcements with the P2 acquisition, working tirelessly, Katie Gross, Jake Wolff, and the entire management staff. But we're progressing at a great pace and excitement across the industry and our clients.

[01:15]

Yeah, I mean that was a big announcement. P2’s player, right? You guys are the mother of sample marketplaces.

[01:27]

Appreciate that.

[01:28]

No, it's true. I mean 1998, 96 maybe, 98. So like, hold on. [to third party] Ann, I'll talk to you in a little bit. Are you running around? [Ann answers in the background] You're going… Okay, I'll see up there. [to Kevin Lewis] Sorry. I love her.

[01:44]

She’s keeping it real.

[01:45]

Do you know Ann?

[01:46]

I do.

[01:47]

Okay, good. She buy from you?

[01:50]

Not directly through me though I'm not sure.

[01:52]

Well, I'd check that out, man. Anyways, so, now back to the podcast. All that's gone. Sorry, Trudie. She's going to be so pissed. “You make my job so hard.”

[02:07]

That's part of being in a conference; it’s real time.

[02:09]

It is totally real time and I really dig it. So, you guys, P2 acquisition, the rationale for the acquisition: obviously more sample, right? We have a product problem in the industry, meaning a supply problem in the industry. There's not enough people, respondents, or participants to deal with the growing demand of insights. So that has to be part of the investment or the acquisition thesis. Is that right?

[02:35]

Yeah, 100%. In today's world, reach is important. Technology and scaling and what we're trying to do is to provide our clients the opportunity to enable and empower them a more efficient way to collect and gather insights. And for us, it's really identifying and discovering what their current business ecosystem is and figuring out what is the right solution. And sometimes for us, we're trying to figure out—I always use the banking analogy in today's world and it goes on the researcher side as well. You've got an area where traditionally people would walk into a bank and physically deposit a check. Then it evolved to being able to put that check inside of the ATM. And now it's more programmatic: being able to take a picture. And depending on people's lifestyles and how they work internally, traditionally,